In February 2017, NetEase Snail Reading quietly went online. This APP, which focuses on in-depth reading of published books, strives to create a focused and immersive reading experience for users, build an all-round mobile reading community, and become a complex digital reading and knowledge payment. A clear stream in the tidal wave.
This article will analyze Snail Reading Buy email list from multiple dimensions such as user needs, product functions, business models, and competitive product analysis, and strive to provide a comprehensive experience and analysis of the application. At the same time, based on user needs and existing functions, try Put forward some valuable suggestions.
Product positioning: NetEase Snail Reading is committed to providing users who love reading with an immersive and concise e-reading experience, and hopes to build a three-dimensional and all-round mobile reading community with users to meet the personalized reading needs of users at different reading levels. Users can "read for free for one hour a day", and thus propose a new concept of buying reading time. At the same time, professional readers are stationed in recommending books, with the intention of serving readers from the time dimension and cultivating users' new habit of buying reading time.
Product slogan: One hour of free reading a day
The main function:
Provide reading experience by purchasing reading time, and receive one hour of free reading time every day;
Good in-depth reading experience of the electronic version of publications, only three books can be placed on the desk;
Help users find books they want to read through rankings, categories, and book recommendations from readers;
Users can read the reading experience of well-known readers and exchange reading experience.